Fractional Operations Partner
I come in as your operations partner, whether you're fixing what's breaking, getting ready to scale, or defining what growth and culture should look like along the way. I build the systems and structure to get you there, so you get your time back for the work only you can do.
Where founders bring me in
Every question, every approval, every fire. You can't take a week off without the wheels coming loose.
A new market, a new location, a new offer, a bigger team. You know where you want to go and need the plan and the infrastructure to get there.
A CRM, a payment platform, a project tool, a few automations someone set up once. Nobody's sure what's connected to what.
The way you led when the team was small doesn't hold as you add people, locations, and layers of leadership. You need to define who you are, develop your leaders, and bring new people in the right way.
Onboarding is inconsistent, handoffs get dropped, and the experience people loved at the start is getting harder to deliver.
You need senior operations leadership and someone who'll roll up their sleeves. You don't need a six-figure salary on the books yet.
What I take on
Workflows, roles, and standard operating procedures. Reporting, dashboards, and financial controls, so you know what's actually happening in your business.
CRM and marketing automation, integrations that make your tools work together, and AI that takes manual work off your team's plate.
Growth strategy, market entry and expansion, business development, partnerships, and launch plans backed by research and real numbers.
Defining your culture as you scale, building the org structure, developing your leaders, and creating accountability that doesn't depend on you.
Curriculum design, learning platforms, and onboarding for your team and your clients, built so people actually learn and stay.
Enrollment, onboarding, billing, retention, and the user experience in between, so the experience holds up as you grow.
How it works
I don't sell hours or packages. We agree on what needs to be built, fixed, or scaled, and I own it. You get senior operations leadership and hands-on building for a fraction of what a full-time hire would cost.
See it
We map how your business runs today and where you want it to go: your tools, your workflows, your team, your numbers. I find what's holding you back and what it'll take to grow.
Build it
I design and build what you need myself. CRM and automations, enrollment and billing, onboarding, reporting, and AI that takes manual work off your plate.
Grow it
I train your team, record and document your processes, and help shape the culture you want as the business grows.
I keep my client list small on purpose, so your business gets my full attention.
The work
As the first Georgia State Managing Broker for a national brokerage, I built the state division from nothing to more than 160 agents in 131 days.
As US Country Manager for DIAKRIT, I ran US operations, from incorporation and product localization to a national-level partnership with Keller Williams Realty.
At Roomorama, I led sales and business development for North America, reporting to the COO, and developed the go-to-market strategy the company adopted.
My own AI chief of staff and team of AI employees, two full AI platforms, AI coaches and trainers, and a complete educational platform based on the Socratic method. I build AI for my clients, too.
Who I work with
You've proven the business works. Revenue's coming in, people love what you do, and maybe you've got a small team. What you don't have yet is the structure to grow without everything running through you.
That's the stage I work in, whatever you sell. You might be ready to scale, untangling what's breaking, or defining who you want to be as you grow. You need someone who can see the whole business and build what comes next with you.
Why it works
A plan is only as strong as the people carrying it out.
I've led teams, launched in new markets, and built operations from scratch. I've also spent 23 years in coaching and consulting, studying how people think, lead, and change. I bring both to everything I build, so your strategy, your systems, and your culture hold up as you grow.
A 30-minute conversation. You'll tell me where you are and where you want to go, and I'll tell you honestly whether I'm the right fit to get you there.
Not ready to book?
Tell me a little about your business and where you're headed. I read every message myself, and I'll get back to you.